TED COUNTDOWN

countdown.ted.com
Creative Director: Mike Femia
Art Director: Peter Zweifel
Design team: Casey Walter, Sarah Jane Souther, Sarah Lee
#Event branding

#Brand development
Countdown is an action-oriented initiative that focuses on accelerating underinvested solutions for climate change. It started as a campaign in 2019 powered by TED and Leaders’ Quest. As the pandemic hit, it continued to evolve into a bigger program that gathers climate experts and innovative thinkers every year.